Tony Patella and Pete Searson have been friends since 1990. In 2008, they founded their denim brand amidst the global economic crisis. The name "Tellason" is a combination of their two surnames.
Their love for durable goods, and their respect for where they come from and who made them, is reflected in their brand. "We are 100% committed to the city of San Francisco and will make our jeans here and only here forever. This place is the home of blue jean culture as we know it, and moving production elsewhere to save a few bucks just won't happen."
All jeans and denim jackets are made in San Francisco from American and Japanese denim.
Products like Fatigue Pants and items made from other fabrics are produced in Italy in cooperation with the German branch of the company.
